# You're Screwed

If sales is asking you where an account came from and you can't give them an answer with the technology in your stack... you're screwed.

NEXT UP:

### [Investment Per Qualified Response](/content/dbtv/db-on-demand/investment-per-qualified-response/index.html)

### [Account Intelligence Powers Account-Based GTM](/content/dbtv/db-on-demand/account-intelligence-powers-smarter-gtm/index.html)

### [An Inside Look at the New Demandbase](/content/dbtv/db-on-demand/an-inside-look-at-the-new-demandbase/index.html)

### [Martin Kove Introduces the New Demandbase](/content/dbtv/db-on-demand/martin-kove-introduces-the-new-demandbase/index.html)

### [The Perfect Account-Based GTM Solution!](/content/dbtv/db-on-demand/duff-goldman-breaks-down-the-4-clouds/index.html)

### [Day in the Life of an SDR](/content/dbtv/db-on-demand/day-in-the-life-of-an-sdr/index.html)

### [Turning Account Intelligence into Action: Pluralsight](/content/dbtv/db-on-demand/turning-account-intelligence-into-action-pluralsight/index.html)

### [The Brand New Demandbase](/content/dbtv/db-on-demand/the-brand-new-demandbase/index.html)

### [B2B Content Need Not Be Boring!](/content/dbtv/db-on-demand/b2b-content-need-not-be-boring/index.html)

### [Demandbase Data Integrity for Account-Based GTM](/content/dbtv/db-on-demand/demandbase-data-integrity-for-smarter-gtm/index.html)

### [Data-Driven Digital Strategy with Rick Tolman](/content/dbtv/db-on-demand/data-driven-digital-strategy-rick-tolman/index.html)

### [Lock Onto the Right Accounts](/content/dbtv/db-on-demand/lock-onto-accounts/index.html)

### [Efficiency & Productivity Gains for FY ’23](/content/dbtv/db-on-demand/efficiency-productivity-gains-2023/index.html)

### [Fireside Chat with Outreach CMO Melton Littlepage and Demandbase CMO Jon Miller](/content/dbtv/db-on-demand/fireside-chat-with-outreach-cmo-melton-littlepage-and-demandbase-cmo-jon-miller/index.html)

### [Measuring What Matters](/content/dbtv/db-on-demand/measuring-what-matters/index.html)

### [Spending Your Ca$h Ca$h Money In An Economic Downturn](/content/dbtv/db-on-demand/spending-your-cah-cah-money-in-an-economic-downturn/index.html)

### [Can’t Spell Efficiency Without ABX (Well… You Can, But You Shouldn’t)](/content/dbtv/db-on-demand/abx-efficiency/index.html)

### [Show Me The ROI!](/content/dbtv/db-on-demand/show-me-the-roi/index.html)

### [The BIG Mistake](/content/dbtv/db-on-demand/the-big-mistake/index.html)

### [Efficiency Metrics? In This Economy?](/content/dbtv/db-on-demand/efficiency-metrics/index.html)

### [You're Screwed](/content/dbtv/db-on-demand/where-accounts-come-from/index.html)

### [Investment Per Qualified Response](/content/dbtv/db-on-demand/investment-per-qualified-response/index.html)

### [Let’s Talk About GTM](/content/dbtv/db-on-demand/lets-talk-gtm/index.html)

### [A 3-Pronged Approach for B2B DSPs](/content/dbtv/db-on-demand/3-pronged-approach-b2b-dsps/index.html)

### [How to End Your Wasted Ad Spend](/content/dbtv/db-on-demand/thinking-about-ads/index.html)

### [Where Are They Coming From?!](/content/dbtv/db-on-demand/black-box-mystery/index.html)

### [Somebody’s Got a Case of the Mondays](/content/dbtv/db-on-demand/case-of-the-mondays/index.html)

### [Hot on the Trail of Buying Groups](/content/dbtv/db-on-demand/hot-buying-groups/index.html)

### [We’re All-In on In-Tent Targeting](/content/dbtv/db-on-demand/in-tent-targeting/index.html)

### [Your Ads Need Our DSP](/content/dbtv/db-on-demand/your-ads-need-our-dsp/index.html)

### [B2B Ads Don’t Have to be Boring](/content/dbtv/db-on-demand/b2b-ads-dont-have-to-be-boring/index.html)

### [Generating Better MQLs for Sales](/content/dbtv/db-on-demand/better-mqls-sales/index.html)

### [Completing the Picture with Intent](/content/dbtv/db-on-demand/completing-the-picture-with-intent/index.html)

### [Creating Customer-Centric Content](/content/dbtv/db-on-demand/creating-customer-centric-content/index.html)

### [The Up & Up on Demandbase (ft. Paul Gibson)](/content/dbtv/db-on-demand/up-on-demandbase/index.html)

### [Who to Call and What to Say](/content/dbtv/db-on-demand/who-to-call-and-what-to-say/index.html)

### [The Crucial Reasons Why You Should Be Measuring Beyond Clicks](/content/dbtv/db-on-demand/measure-beyond-clicks/index.html)

### [This is Hot… (ft. Gabe Rogol, CEO)](/content/dbtv/db-on-demand/hot-ai-b2b-gtm/index.html)

### [Connected TV Advertising by Demandbase](/content/dbtv/db-on-demand/connected-tv-advertising/index.html)

### [He’s Got Jokes!](/content/dbtv/db-on-demand/millers-got-jokes/index.html)

### [Gabe Rogol on B2B Ad Tech](/content/dbtv/db-on-demand/gabe-b2b-ad-tech/index.html)

### [Survey Says…](/content/dbtv/db-on-demand/top-go-to-market-challenges/index.html)

### [Discover the Ingredients for ROI Success](/content/dbtv/db-on-demand/roi-cookbook/index.html)